{"product_id":"loreal-paris-pro-dg-hair-dye-10-1-very-light-ash-blonde-permanent","title":"L'Oreal Paris Pro DG Hair Dye 10.1 Very Light Ash Blonde Permanent","description":"\u003cstrong\u003eL'Oréal Paris Pro DG hair dye helps achieve a cool, modern hair color and provides perfect gray coverage.\u003c\/strong\u003e\u003cbr\u003e\u003ch4\u003eKey Features\u003c\/h4\u003e\u003cul\u003e\n\u003cli\u003eShade: Very light ash blonde, a cool and modern color.\u003c\/li\u003e\n\u003cli\u003eExcellent coverage: Completely covers gray hair while maintaining a natural look.\u003c\/li\u003e\n\u003cli\u003eNourishing formula: Enriched with ingredients that nourish hair, leaving it healthy and shiny.\u003c\/li\u003e\n\u003cli\u003eNon-drying: Keeps hair soft after coloring.\u003c\/li\u003e\n\u003cli\u003eLong-lasting results: Provides consistent color that doesn't fade easily.\u003c\/li\u003e\n\u003cli\u003eEasy to apply: Can be easily applied and distributed evenly through the hair.\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch4\u003eUsage\u003c\/h4\u003eWash hair thoroughly with shampoo and allow it to dry slightly. Mix the dye with the provided developer according to instructions. Use a dye brush to distribute the mixture evenly through your hair, starting at the roots and working to the ends. Leave on for 30-40 minutes. Rinse thoroughly with lukewarm water, then use the included conditioner.","brand":"L\u0026#39;oreal paris","offers":[{"title":"Default Title","offer_id":47574086811878,"sku":"266420588","price":17.3,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0798\/4621\/1814\/files\/aeb22168-6863-417b-978c-d5c0e3fab3c7-1000x1000-30newDiwp5XjCH5LMxlGPwQ00izalqEDPcbXNWIb.jpg?v=1777075195","url":"https:\/\/brightechcommerce.co.uk\/products\/loreal-paris-pro-dg-hair-dye-10-1-very-light-ash-blonde-permanent","provider":"Brightech Commerce","version":"1.0","type":"link"}