{"product_id":"oxidizing-cream-12-vol-40-hair-developer-lightening-cream-150ml","title":"Oxidizing Cream 12 Vol 40 Hair Developer Lightening Cream 150ml","description":"\u003ch2\u003eOxidizing Cream 12 Vol 40 for Professional Hair Lightening\u003c\/h2\u003e\u003cp\u003eReady to transform your hair colour with precision and care? Our 12 vol 40 oxidizing cream is the professional-grade developer you need for consistent, beautiful results. Whether you're lightening, toning, or depositing colour, this emulsion cream gently opens the hair cuticle to allow even pigment penetration, helping you achieve the exact shade you desire without unwanted brassiness or patchiness.\u003c\/p\u003e\u003ch3\u003eKey Benefits\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eProfessional Strength:\u003c\/strong\u003e 12 volume (40 vol) formula provides reliable lightening and colour development for salon-quality results at home or in the studio.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEven Colour Deposit:\u003c\/strong\u003e The creamy emulsion texture ensures smooth, streak-free application, so every strand gets the same rich, vibrant colour.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGentle on Hair:\u003c\/strong\u003e Designed to minimise damage while effectively lifting the cuticle, helping maintain hair's natural softness and shine.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVersatile Use:\u003c\/strong\u003e Ideal for use with permanent hair dyes, toners, and lightening powders. Perfect for root touch-ups, full-head colour, or balayage techniques.\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eHow to Use\u003c\/h3\u003e\u003cp\u003e\u003cstrong\u003eStep 1:\u003c\/strong\u003e Mix the oxidizing cream with your chosen hair dye in a 1:1 or 1:1.5 ratio, following the dye manufacturer's instructions. Use a non-metallic bowl and brush for best results.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eStep 2:\u003c\/strong\u003e Apply the mixture evenly to dry, unwashed hair, section by section. Start at the roots and work through to the ends for consistent coverage.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eStep 3:\u003c\/strong\u003e Leave on for 20–30 minutes, checking the colour development regularly. Rinse thoroughly with lukewarm water until the water runs clear, then follow with a moisturising conditioner to lock in softness.\u003c\/p\u003e\u003cp\u003eUnlock your most radiant colour yet with this essential hair dye cream developer. Add to your cart today and experience the difference a professional-grade oxidizing cream makes.\u003c\/p\u003e","brand":"Hair System","offers":[{"title":"Default Title","offer_id":47923829539046,"sku":"1967724732","price":9.2,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0798\/4621\/1814\/files\/24707025-c0da-421f-be01-e8612bbcd647-750x1000-IsEGLcb0rseo6WrNtDUi7l0pTh5DW4Vfuqg7iQeS.jpg?v=1782477998","url":"https:\/\/brightechcommerce.co.uk\/products\/oxidizing-cream-12-vol-40-hair-developer-lightening-cream-150ml","provider":"Brightech Commerce","version":"1.0","type":"link"}